“The Ultimate Sale! Considerations For Selling Your Company”

The Ultimate Sale! and “Considerations For Selling Your Company” is an informative article by Patrick Rauen, President of Gardiner & Rauen, Inc. briefly describing the important procedures to successfully sell a company including professional representation that would assist in proper pricing of a business, adjustments to be made, well prepared packaging, search for qualified prospects, and assist in negotiations, all leading to the goal of obtaining the best possible price and terms for the selling company.

The most important sale of your career may be the sale of your company the ultimate sale! It is almost a foregone conclusion that a successful company will be sold sometime, and the best time, of course, is while the owner is alive and healthy and the company is doing well. Still, the complexity of selling a company requires careful consideration and planning before that time arrives.

To most business owners, particularly the founders, it is difficult to make a decision to sell. A person contemplating the sale of the business, whether it is a public or private company, should be very clear about wanting to sell the business before proceeding further. Objectives should be set as clearly and as broadly as possible. Not just to the price of the company, but also personal objectives and objectives for the future of the business itself.

The actual selling of a business is hard work. It should be very tightly controlled given the tremendous number of variables and people and personalities involved. Therefore, the project - the ultimate sale of the company - should be extremely well disciplined. The company should be viewed as a product, and like any product, a marketing plan, proper pricing, a well-prepared packaging and concentrated sales effort will be needed.